World Cup album scam: how it works and how to stay safe!
Cybercriminals are taking advantage of the World Cup album craze to spread scams through messaging apps and social media. Learn how to identify and avoid these frauds.

It’s no secret that cybercriminals tend to try to benefit from new features and moments of popular euphoria to implement their scams. This is the case of the World Cup album scam on messaging apps and social media platforms.
Let’s take a look at how this scam works and how to avoid it.
How does the World Cup album scam works?
The scam begins with a message, which may even be sent by a friend, relative or someone else you trust, that is, someone who has unwittingly fallen for the scam.
In this message, the con artist alleges that you’ve been selected for an exclusive lucky draw, with the prize being a 2026 FIFA World Cup album and hundreds of stickers, all for free. The message is accompanied by a malicious link that directs the user to a fake website or prompts them to download a fraudulent app .
The user then accesses the website or downloads the app in question and follows the recommended steps to participate in the promotion, which generally involves answering a few questions or completing a registration form. Soon after, the fraudulent page simulates a fake lucky draw and reveals that the user is the lucky winner of the prize! However, to claim it, the user has to share the draw with several contacts via messaging app and provide a series of personal information so the prize can be shipped.
And that’s how scammers steal victims’ data and encourage the propagation of the scam.
Why has this scam spread so much?
Two main reasons explain why this scam has spread so rapidly.
The first is that the FIFA World Cup has already kicked off and there’s a lot of interest in completing the album. In other words, the scam has gained momentum due to the opportunity to win the prize on offer.
The second motive is the actual dynamic behind the scam. As mentioned earlier, to win the prize, victims have to share the lucky draw via messaging app. And not only with a single account. Victims are obliged to share the promotion with 5 groups or 20 contacts. And that’s how the malicious link spreads progressively to more and more people.
How to avoid the World Cup album scam
- If you receive any type of lucky draw or prize via messaging app or other platforms, research whether the promotion is real first. Access the official website of the company mentioned before taking any action.
- Don’t provide personal information or make any payments on websites or apps without first making sure that the page is secure and authentic.
- It is also important to not share content, especially if you’re unsure whether or not it is real.
- Don’t download unknown apps, especially if someone recommends you install them. Your best bet is to ignore the message and check the developer’s official website to ensure the app is trustworthy.


